Comprehensive Article on Linkbaiting

Well, I was going to write a post on linkbaiting and while doing some research I came across a thorough linkbaiting article already. The author, Andy Hagans does a masterful and clever job of outlining the types of linkbait, the methods of linkbaiting and the reasons to use linkbait. He even goes into social media bookmarking for good measure.

He notes that page titling is extremely important, but not just for SEO purposes, but to attract attention. He references Copyblogger’s 10 Sure-Fire Headline Formulas That Work as a starting point when trying to create linkbait. I like the list so much I am adding it to my blog too. When creating titles for your linkbait here are some title templates to start with or a cheat sheet, if you will.

Copyblogger’s title cheat sheet:

  1. Who Else Wants [blank]?
  2. The Secret of [blank]
  3. Here is a Method That is Helping [blank] to [blank]
  4. Little Known Ways to [blank]
  5. Get Rid of [problem] Once and For All
  6. Here’s a Quick Way to [solve a problem]
  7. Now You Can Have [something desirable] [great circumstance]
  8. [Do something] like [world-class example]
  9. Have a [or] Build a [blank] You Can Be Proud Of
  10. What Everybody Ought to Know About [blank]

I won’t go into this any further, but visiting Andy Hagans’ Ultimate Guide to Linkbaiting and Social Media Marketing would be a worthwhile use of your time.

5 Comments

  1. That’s it. My new years resolution. I’m going to write at least one blog post this year using every one of the ten titles. This post is going into Del.icio.us for later reference.

    Here’s my first shot at link bait:

    9 Reasons to Love WordPress

    How did I do? (I realize that I didn’t use any of the 10)

    Reply
  2. Hi, Casey.
    Nice introductory post for those looking for blogging software. You may want to submit it to Digg and see what happens.

    Reply
  3. I really, really wanted to follow the article link and find out more about linkbaiting, however, the link is dead. Just FYI.

    John

    Reply
  4. John, I think Andy is having problems with his blog and the link baiting post, so let’s hope he gets it fixed. I’ll leave the broken link up for the time being.

    Reply

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