Easy link building techniques

Written on June 28, 2010 – 12:01 am | by bigoak |

If you spend more than twenty minutes on any of the large webmaster forums, you are likely to find a lot of posts and threads related to link building since this is a great way to improve a site’s search engine placement. Of course, link building is only one part of a successful SEO strategy, but typically gaining a lot of quality backlinks doesn’t cost a penny and requires only time and perseverance.

How can you build backlinks and increase your website traffic for free?

Write an e-book: believe it or not, you don’t have to be a professional writer in order to write a quality e-book that other people would find informative and useful. Almost everyone is an expert in one field or another: find a topic that you know about and that you are passionate about, find what most people want to know about this topic, take the time to do some research, and finally put together an e-book. Make sure that you link to your main site or a few of its pages from within the text and as long as your e-book is of good value, you will soon discover other people linking to your site from their own blogs or forums. You may also submit your eBook to sites like clickbank. That way you do not only increase income potential, but the affiliates will also have to link to your site when they direct their traffic to your money page. This will, of course, strengthen your website in the search engines resulting in even more traffic and customers.

Write articles and submit them to the article directories: there must be thousands of article directories out there that will gladly publish your well-written articles. It is up to you to narrow down the list to a manageable size, then write articles, submit them, and use this as part of your link building and SEO long-term strategy. The top article directories also rank very well on the search engines and if one of your articles starts receiving good amount of search engine traffic, at least some of the people that read it are likely to visit your site as well. Most internet marketers know about do-follow article directories like ezinearticles, articlesbase and isnare which are among the best article sites out there, but too few publish their content on Buzzle. In my experience Buzzle and ezinearticles are the two strongest article directories in terms of ranking the best in Google.

Offer quality content on your own website: the majority of people are getting online when they need to search for information, for a product to buy, or to entertain themselves. No matter what your site is all about, quality content is likely to keep people coming back, but is also a great way of link building: if you have a computer-related blog, write detailed and up-to date article on anti-virus protection, include a few links to the best anti-virus protection software, and you are likely to get dozens if not hundreds of links from various computer forums, blogs, and websites. Search engines are becoming smarter and smarter and if you browse the net you will probably notice that sites with good quality content rank better in the SERPs. As an example there are thousands of article directories on the net, but those that rank the best, like Ezinearticles and Buzzle, are those with the highest quality criteria. Those sites will manually approve your content and proper English is a requirement.

Submit your website link to directories and social bookmarking sites: you might hear people saying that this is an outdated link building technique, but they are wrong. Of course, the search engines give less weight to such links compared to a few years ago, but this is still an easy way of getting quality links and getting direct traffic as well. Don’t get lured by the services that offer sending your link to thousands of directories for just a few dollars: out of these thousands of directories, only a few dozen are actually worth submitting to and you can easily create your own list. Here are a few quality social bookmarking sites I use: stumbleupon.com, digg.com, propeller.com, del.icio.us, reddit.com, folkd.com, diigo.com, mixx.com and newsvine.com.

RSS feed directories: Although utilized by many link builders, it is not commonly known that submitting your site to RSS feed directories is an actual link building technique. Submitting your site to those will indeed help your new post get noticed by the search engines, but many of them actually creates a valid back link too. Sites like feedage.com, rssmountain.com and feedagg.com are high page rank sites willing to link directly to your site.

Link building, however, is more than just knowing how and where to build links it is also important to actually do it the right way. Timing is the keyword. You need links from a variety of sites like directories, blogs, social bookmarking, article sites etc. otherwise big G will regard your efforts as manipulation of SERPs. What I usually do is to build links slow but steady starting with a few social bookmarkings, then a few link directories. Do never use any software to make your job an easier task. Google will know if you have been using software like Onlywire.com. You WILL need to write unique title and descriptions for all your social bookmarks and link directories. If you use blog commenting make sure that the blogs are relevant. The next step is to create blogs and publish articles together with press releases. This technique has the greatest effects if used long term. Do not suddenly stop creating blog / web 2.0 networks, it will seem suspicious in the eyes of Google. Instead slow down your activity for a while before quitting. Here are some do-follow web 2.0 sites I use with high page rank: WordPress.com, Weebly.com, Squidoo.com, Hubpages.com, Blogger.com, Livejournal.com, Vox.com, Quizilla.com and Blinkweb.com. I have also found Yola.com sites to rank pretty well.

SEO strategies change constantly, but this shouldn’t discourage you from looking for new and better ways to build true backlinks to your site and it is almost certain that persistence and hard work will pay off sooner or later.

Guest post by Ronni Rebsdorf

  1. 34 Responses to “Easy link building techniques”

  2. By SEOP.com on Jun 28, 2010 | Reply

    Submitting to directories does not yield enough return today as it did a few years back. It is still important to submit to quality directories, but you may not want to focus too much on this because it usually takes months even years before you get listed. And most of them are paid.

  3. By Rayees Qurayshi on Jun 28, 2010 | Reply

    Yes rightly said,quite good to see such a nice well integrated post regarding the most important factor as far as online growth of business is concerned,The number of links pointing to your site from other sites denotes the importance of your site to search engines. Effective link building plays a crucial role in determining the ranking of website in search engine result pages,An effective link building service will provide a low cost link building package that incorporates all the necessary link building solutions that you may need to achieve a large number of quality inbound links and thereby increase your link popularity you should go for link building only after evaluating the right link building service provider.
    Great work,keep posting these wonderful posts.
    Thanks and Regards:)-

  4. By Julia - Fast Blog Finder on Jun 28, 2010 | Reply

    Thank you for great link building tips. I’ve been doing some SEO for our company’s website and I used the directory submission, article submission and blog commenting most. With the use of automatic submission tools, directory submission, article submission and blog commenting are made quick and easy. Yes, writing articles requires time and efforts, but it’s possible to hire a writer to create the articles if one is not good at writing.

  5. By oscar on Jun 28, 2010 | Reply

    thanks for sharing !!!

  6. By data recovery services on Jul 1, 2010 | Reply

    It is true that Link building is very important part of a successful SEO strategy. This article tells us about how can you build backlinks and increase your website traffic for free.

  7. By Jim Gold on Jul 3, 2010 | Reply

    I’m not sure I get what you are saying re Buzzle.

    Looking through the articles I can see no external links to sites within the articles. Even when I click on the authors’ names I don’t see any links to their own website. So apart from a bit of PR to the author him/herself, where’s the beef?

  8. By Jason - Affilorama on Jul 8, 2010 | Reply

    cool tips Ronni, I especially liked the first one. But what most new web marketers don’t realize is that you can’t really drive massive traffic to your site in an instant. It takes time to build a solid reputation for a site to be able to be granted by search engines the desired ranking we are all craving for, which is the top page.

    The most important thing that I sure know that works, is to provide quality to your targeted audience. that alone will give you more than what you can expect.

  9. By Ronni Rebsdorf on Jul 8, 2010 | Reply

    Right above the author name in the individual article you will usually find a link back to a website.

  10. By Cy Tarsa on Jul 11, 2010 | Reply

    * SEOP a lot of things that were once great in the past have fallen to the roadside on the Internet Super highway. Google made sure of that.

    But I get what he is saying, its like the phrase I’ve recently adopted ABL or “Always Be Linking!” Because really you never know where that traffic will be coming from. Sure it can be somewhat targeted but better still.. ABL..

  11. By alamin on Jul 14, 2010 | Reply

    Many internet marketers blow mountains of start-up cash on their websites just trying to break into search engine rankings. I was one of these internet marketers.

    I spent cash on get-rich-quick submission services that claimed they would submit my page to thousands of seach engines. . .for a small fee. I spent money to get registered with big name search engines. I even spent money on search engine optimization services.

  12. By seo specialist on Jul 15, 2010 | Reply

    Thanks Shell.. you forgot to mention the profile links on the high PR sites, they are easy to obtain and do help a lot if done correctly.

  13. By Teena on Jul 17, 2010 | Reply

    I have to agree with you. Though you can still do this, there’s not so much in it anymore like it used. You could instead concentrate on social media…regardless of activities you are involved in it’s really important that you continue to build links.

  14. By Shell Harris on Jul 22, 2010 | Reply

    How are links on high PR sites easy to obtain?

  15. By brian mcfarlane on Jul 24, 2010 | Reply

    These are all great ideas for link building. They all take time and organization to due. Why not speed up the process by doing a few things. Fist off install firefox and then the seoquake plug-in.
    Use site modifiers to find easy links;
    Here are a few examples to get you started;

    site:.com inurl:blog “post a comment” -”comments closed” -”you must be logged in” “ADD YOUR KEYWORD”
    site:.org inurl:blog “post a comment” -”comments closed” -”you must be logged in” “ADD YOUR KEYWORD”
    site:.edu inurl:blog “post a comment” -”comments closed” -”you must be logged in” “ADD YOUR KEYWORD”
    site:.gov inurl:blog “post a comment” -”comments closed” -”you must be logged in” “ADD YOUR KEYWORD”
    site:.com “powered by expressionengine” “ADD YOUR KEYWORD”
    site:.org “powered by expressionengine” “ADD YOUR KEYWORD”
    site:.edu “powered by expressionengine” “ADD YOUR KEYWORD”
    site:.gov “powered by expressionengine” “ADD YOUR KEYWORD”
    site:.com “Powered by BlogEngine.NET”site:.edu inurl:blog “post a comment” -”comments closed” -”you must be logged in” “ADD YOUR KEYWORD”
    site:.org “Powered by BlogEngine.NET”site:.edu inurl:blog “post a comment” -”comments closed” -”you must be logged in” “ADD YOUR KEYWORD”
    site:.edu “Powered by BlogEngine.NET”site:.edu inurl:blog “post a comment” -”comments closed” -”you must be logged in” “ADD YOUR KEYWORD”
    site:.gov “Powered by BlogEngine.NET”site:.edu inurl:blog “post a comment” -”comments closed” -”you must be logged in” “ADD YOUR KEYWORD”

  16. By Pete Shore on Jul 26, 2010 | Reply

    I think no matter what else quality content is always the way to build good links. Above all that is what people want and will therefore link to.

    Its just damn hard to do!!

  17. By VIDEOLINKXREVEW on Jul 28, 2010 | Reply

    It is true that Link building is very important part of a successful SEO strategy. This article tells us about how can you build backlinks and increase your website traffic for free.

  18. By link building services on Aug 5, 2010 | Reply

    Directories are great ways to get a wide-spread array of links. You can search Google for “Free Directory Listings” and then find a series of different directories that you can submit your link to for free. Many of these free directory lists will include the PR of the directories to show you where you can get the highest PR links from.

  19. By indianapolis web marketing on Aug 16, 2010 | Reply

    Link Building is one of the many good techniques of SEO for building great reputation for your website. Remember, aside from posting links in strong sites, it is also important to build online reputation by means of good content writing whether for comments or articles.

  20. By Price Comparison websites on Aug 16, 2010 | Reply

    Hey you forget social bookmarking:) it also helps and easy way to get some links

  21. By breahomes on Aug 16, 2010 | Reply

    Great depiction of what can be done for easy link buiding. The hardest thing that I have personally found (not an SEO expert myself by any means) is that the hardest part of building quality links is the finding enough time. The links themselves may not be too difficult to attain but the time needed to build enough links to out rank your competition is the hardest factor! Keep up the great posts!

  22. By SubmitYOURArticle.com on Aug 24, 2010 | Reply

    Well, this is really useful. I also agree with the first commenter that directory submission is not as effective as it use to. I’d also say that article submission and having a good website content is my top choices. If you provide good information and/or solution, people will recognize you, this is quite beneficial in the long run.

  23. By Phil on Aug 26, 2010 | Reply

    Nice list, I never have the desire to submit to directory sites these days but decent ones with a high Page Rank should still weild a decent return for your time taken to submit to them. The key though is to have incredibly useful content on your site so other people do the link building for you. We can but dream! ;)

  24. By Offersking on Sep 16, 2010 | Reply

    Promote your site using conventional PR! I like to use PRWeb because they are inexpensive, and offer great access to news directories, as well as conventional magazine editors.

  25. By seo services on Sep 18, 2010 | Reply

    Building backlinks into another website will link the two websites and create a connection between them. Every time a link is placed on another website, the search engines see the location of the link location (your website) as being more and more popular. This is one way your site will receive a higher ranking in organic search results.

  26. By Baba Packaging on Sep 18, 2010 | Reply

    If these are the ways to build links then how much can be the cost for a SEO campaign?

  27. By Seo Link Building on Sep 24, 2010 | Reply

    This an interesting approach. It is common to take care of SEO from the individuality of ones’ blog or web while leaving the incredible opportunity social media offers aside. This post clears up the way to better understand the way both activities interact and the steps to be taken to get the best results in your way to success.

  28. By bathroom wall storage cabinet on Sep 26, 2010 | Reply

    I find that sumbit a link to the link directory is a waste of time and are not comparable with the results. I prefer the article directories like EzineArticles and buzzle.

  29. By Webranes on Sep 27, 2010 | Reply

    First and for most we have to have a good and informative website to attract visitors in our site… Link building is indeed necessary to market or promote website. As far as I know it is the best and most effective means. There are different methods on how to do this but my personal choice is blog commenting.

  30. By Robbie Gee on Sep 27, 2010 | Reply

    I totally agree, submiting to directories & article sites is NOT wroth the hassle, it’s so time consuming & even when/ if they approve your submision it’s so diluted that it’s not worth the time at all!

    Best, Robbie

  31. By bathroom mirrors on Oct 8, 2010 | Reply

    Link buiding is the program where one can gain good links from relevant and quality sites for gaining more link popularity for the site. These are some useful techniques here which are really very helpful.

  32. By BuyersTap on Oct 8, 2010 | Reply

    I am also doing the job of link building to promote my website. These techniques will help me in making my work more advanced. Thanks

  33. By SEO Expert Sydney on Oct 12, 2010 | Reply

    Link Building play an important role in advertising market of website.Link Building helps the user to directly connect with the web sites.Links building helpful in social networking sites.this link building with the help of Blog Commenting.

  34. By SEO Services on Oct 15, 2010 | Reply

    Very useful and easy techniques really for everyone out there carrying out SEO for his/her website…Specially the way each technique has been elaborated that’s really nice..Well done…Keep up the good work……

  35. By Part-Time Jobs on Oct 18, 2010 | Reply

    Thanks for the tips ronni, I am relatively new to the world of SEO and so you post has been very helpful.. especially the article directory tip. I am also in charge of blog writing so writing original content is already one of my responsibilities. Thanks for the Advice.

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