Google Search Results Skewed by Knowledge Graph Gaff

When the perfect Storm of Bad Data results into a very messed up SERP! As a member of some of the Google Help Forums in which I utilize some of my years of  experience to give back help to novice users, I came across a rather odd example. One user expressed that a search for “Temple University” brought back results in the Google Knowledge Graph details for another business. In this case, as seen from the screen shot below, the address of the Philadelphia based University not only showed the address and phone number for  the “Philly Pretzel Factory” but also returned map results as well as listing the G+ profile of the Pretzel Factory Restaurant as the official G+ profile. To add insult to injury, G+ reviews lead directly to the Philly Pretzel Factory, in which at this writing were over 89 Google reviews, most of which are all related to Temple University and not the potentially fabulous Soft Pretzels one could purchase and consume.   Looking at the Official website for Temple University  http://www.temple.edu/  we see that on their website they list their address and phone number as 1801 N. Broad Street, Philadelphia, PA 19122 USA, (215) 204-7000 and are utilizing the proper schema data coding to ensure proper map citations as well the the Knowledge Graph interface. The number two result in the Google search for “Temple University” brought back the Google + Local Maps /  Google My Business Page for The Philly Pretzel Factory. From the SEO factor we can only assume that the combination of Links from the Google Knowledge Graph “Write a Review” and the misinformed...

Google Penalty Not Removed?

When faced with a Google penalty there are lots of mistakes site owners and SEO companies can make when trying to have it removed. Site owners are doing their best, but the very fact that they are penalized or banned, may show they do not have knowledge or time to get the Google penalty removed themselves. Sound familiar? And many SEO companies are looking to make a fast buck and aren’t thorough in their work to get the site back in Google’s search index. Shoddy work, not lack of knowledge, is the problem with most poor SEO companies. No matter what any person or company may tell you, if your site has a Google penalty, there is no easy fix. You have to be diligent in finding every single spammy backlink, whether you placed it or not,  and that means using more than just one tool to find those links. We use a multiple tools, some that we pay monthly for access to use. After finding all the links, you have to be sure and only delete the links that may be causing the penalty, not the good links that support higher search result rankings. And then you must work towards getting all the bad links removed. Then you must show Google you have tried your best and that means submitting documented proof. CLICK TO SEE OUR PENALTY REMOVAL METHODS If you are reading this you may be at any point in the road to getting the Google ban removed; and if you are at the point having hired a SEO company and they have failed, I would ask...

Google Small Business Community Video by Eric Gehler

Eric Gehler one of our AdWord experts was invited by Google to create a short video for their YouTube channel, Google+ Your Business. Google provided 5 questions they asked him to answer in order to provide advice for a small business getting started on the Web. Here are the 5 questions Google asked Eric to answer: What are some easy ways a company can build an online presence? Why is it important for a small business to have a social media presence? What are some ways a business can reach new customers online? What are some ways that a small business owner can use Google Plus to help their business? What’s the one resource you would recommend to an up-and-coming small business? The video lasts about 3 minutes, at Google’s request, so it only highlights marketing issues which all small businesses should be considering. If you want to know more about building your online business, please give us a call at 804-741-6776. You can ask for me, Shell Harris. I will be happy to talk to you about helping your small business grow online. Without further ado, here is the...

Matt Cutts Answers Questions About Link Disavow Tool

With the recent release of Google’s Link Disavow tool. There’s way too much incorrect info about it being added to the Internet. In case you missed it, please read the below article, which was posted October 29, 2012. It’s a Q & A with Danny Sullivan and Matt Cutts, and it’s the single most accurate and complete write up you will find. The comments at the end are also worth paying attention to. http://searchengineland.com/matt-cutts-qa-how-to-use-google-link-disavow-tool-137664 PS – Thanks to Eric Ward for this link. Oh, and if you are wondering if the Link Disavow, plus reinclusion request actually works, you can read about a successful case study at David Naylor’s site:...

Google Doodle Pays Tribute to Little Nemo

I feel like this Google Doodle which is a tribute to the comic strip Little Nemo is their best yet. Kudos to the Google creative team for creating this wonderful illustration and animation. Here is a screen shot of the full image, after the animation, which is still beautiful. I also found a video of Little Nemo just in case you have never heard of the little guy. Click the image for a full-size...