YouTube or Self Hosting Videos - SEO Tips Week 43
Rarely would I ever give advice that included putting material on an external site rather than your own site. But when considering videos I have to say that making sure it is branded correctly and posted to YouTube.com is critical. YouTube.com gives small businesses the possiblity to have national exposure, possibly even more than a a network advertising campaign. It would require an extremely viral video but it has been done by many companies as well as individuals.
There are just too many viewer on YouTube.com to pridefully say you are going to post your video on your site and wait for the video linkbait to catch on. With YouTube.com this can happen overnight with the right video and your traffic would be derived from the grass roots marketing of your video on YouTube.com.
Once the video is posted on YouTube.com you can post it on your site and YouTube.com will pick up the link to your site. It will be tagged with NoFollow, so no link juice, but it will provide traffic through the link. You will also want to brand the video with your web address.
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5 Responses to “YouTube or Self Hosting Videos - SEO Tips Week 43”
By Quality Nonsense on Nov 6, 2007 | Reply
Don’t forget that video hosting can also be a revenue source if you already have traffic. According to a Revver press release, WillItBlend.com earned $9k in Revver commission between January and July this year. Plus, of course, there’s no reason you can’t cross-post videos to YouTube too.
By tapety on Nov 20, 2007 | Reply
It is good that someone writes articles which really matter. Thank you for this information, it’s full of useful knowledge which is hard to find in tons of rubbish in our famous world wide web. Regards and good luck!
By michelle on Nov 23, 2007 | Reply
You get more customization if you host it on your own site and your vidoes will probably get lost in the sheer number of vidoes uploaded everyday. It could be a good ideal to host the video on your website and also send out videos to the useal sources.
By Gil Tabasa (freelancecowboy.com) on Dec 10, 2007 | Reply
You provide such great tips, It’s hard to find simple but effective ways to market your site using SEM but you make it happen. Best wishes!
By SEO Videos on Jan 5, 2008 | Reply
I really agree that the inherent nature of Youtube makes it a gold mine for the marketers. I agree with your blog post and looking forward to your posts.