by Shell Harris | Jan 1, 2019 | Blogging 101, Content Strategy |
Updated January 3, 2019 – This blog post has been read by thousands of current and future bloggers. I am always updating this post; please ask strategic or technical questions in the comments if something isn’t answered in these simple steps on how to...
by Shell Harris | Mar 16, 2018 | Content Strategy, Social Media Marketing
Updated January 6, 2017 – WordPress is still our choice, but Squarespace has been making up ground. Congratulations, you have decided now is the time to start a blog (see our post about starting a blog)! Now you are trying to get a handle on what is the best...
by Guest Author | Oct 25, 2017 | Content Strategy
Sweet marketing techniques turn sour when quantity overwhelms quality. Pop-up ads were a good idea until they started popping up everywhere. Likewise, email has become difficult to pull off because spammers have throttled it: spam now represents almost 57 percent of...
by Guest Author | Oct 10, 2017 | Blogging 101, Content Strategy, Search Engine Optimization
Before we begin, we are assuming all businesses know the importance of having a blog. If you don’t have a blog, please visit our tutorial for setting up a WordPress blog. The internet has revolutionized how we do a lot of things in our society, and the business...
by Guest Author | Aug 24, 2017 | Content Strategy, Website Conversion |
5 Tips for Generating B2B Leads from Content Unlike B2C businesses, most B2B products have a longer sales cycle prior to a buying decision. Generating quality leads is the most important task of B2B marketing teams. Gone are the days when B2B lead generation was about...
by Guest Author | May 12, 2017 | Content Strategy, Ecommerce, Website Conversion
In the age of millennials, the power of data is the driving force of every aspect of business. Businesses are growing more media-savvy to help their business, from artificial intelligence powered predictive analytics up to data-based operating systems, it is now...
